Mar 21, 2013
I’ve recovered from my first SXSW in Austin! If you’re not familiar with SXSW, it’s a 10 day interactive, film, and music festival that invades Austin every year. It’s overwhelming, but awesome! I’m going to share a few posts with you about my experiences. I didn’t buy a badge for SXSW, but there are plenty and I mean PLENTY of free events to get into!
One of my first ventures out was for the Food Crawl organized by Jane.

It was a drizzly day, but that wasn’t going to stop people looking for cheap eats! After helping hand out wristbands at the Long Center, Mary Helen, Meredith & I (and our new friends) headed over to Kenichi for sushi.
I had the Maguro “Yakiniku”-Zuke (Korean style BBQ marinated tuna, avocado, crispy garlic, asian pear) and the Pork Belly Kushiyaki (sesame mizuna, teriyaki).

Soon after, it was time to move the party of to Hickory Street for Hormel’s Bacon Takedown!

I’d heard about this event from other bloggers. Christy & Elizabeth are two of my blogging friends who were also judges! There were 15 entries with creative & tasty uses of bacon. The contestants had to make ample amounts for the crowd to try too! I mean, I wasn’t there just to look & smell bacon….I need to EAT some bacon!!

Slaw P Bacon entry

An array of bacon samples that I devoured….including bacon gumbo & cabbage bacon rolls.

Drunken Crusty Pigdough….what??! Cookie dough & bacon….the judges were a fan of this entry.

Bacon Scotch Eggs…loved the look of this one and the flavor of the mustard.
My overall favorite was the Bleu Bacodilla entry. You can find pictures and recipes here.

After the Bacon Takedown, I convinced Mary Helen & Meredith to come with me to the Intercontinental Hotel bar for a drink. It’s right next to the Paramount Theatre where Paul Rudd was screening his new movie. I thought that maybe we’d eye spy a celeb in the hotel bar. No such luck…but it gave me a chance to charge up my cell phone.
SXSW tip: you MUST bring your cell phone charger with you! SXSW is tech overload and you will be on Twitter constantly checking for updates on free events, etc. So, you’ll want that charger on hand!
While on the hotel balcony, the girls saw the Jeni’s ice cream truck and flipped out! I mean, seriously, they were excited! And thanks to Twitter, we learned that they were going to the Royal Blue Grocery store that was less than a block from us.

I opted for the salty caramel!

We finally decided to make our way back to our cars. But along the way, we learned that there was free food and an open bar at the Bing lounge. Hey, might as well stop by….:) It was PACKED in there. People love free food & alcohol. We made our way up to the 3rd floor, fought through the crowd…and got a free Coolhaus ice cream sandwich! Yay for more ice cream! It was my first Coolhaus experience and it was worth making my way through drunk people! But it wasn’t worth trying to capture a photo in a crowd like that!
We devoured our ice cream sandwiches and were outta there!! So it was a solid first day of SXSW’ing—-bacon & ice cream!
More to come with my other adventures!!